This provides one-stop services to Chinese tourists, such as travel tips and FAQs, to make the most of their trip. In addition to opening an official account and an account on Channels to promote the country's tourism, the STB has also newly revamped the "Visit Singapore" Mini Program, which includes travel information, policy introduction, itinerary planning and other functions. The STB has also made active use of the Weixin ecosystem to deepen its connection with Chinese consumers. Visitors can now easily purchase tickets, rent baby strollers and access other services through a Mini Program. The Mandai Wildlife Group also made comprehensive use of Weixin Pay and other features of the Weixin ecosystem, such as Official Accounts, Channels and Mini Programs, to enhance customer experience and loyalty. Grab, Southeast Asia's leading superapp, launched its Weixin Mini Program in December last year, enabling Weixin users to directly access ride-hailing services in more than 500 cities across eight Southeast Asian countries, including Singapore. Singapore is among the top 10 popular destinations for outbound Chinese travelers, and their arrival is expected to help stimulate economic growth in the country.Īgainst this background, local merchants in Singapore are actively embracing the Weixin ecosystem to welcome the return of tourists from China. For example, Chinese tourists can enjoy a 20% discount on at selected stores when spending via Weixin Pay.Īccording to China's online travel agency Ctrip, orders for outbound travel from the Chinese mainland as of April 6 increased 18-fold over the same period last year, while the search volume for international air tickets for the upcoming May Day holiday has increased by more than 9 times year-on-year. The signing ceremony also highlighted multiple measures to attract Chinese tourists to Singapore from May 1 to Oct 31, in partnership with dozens of top key merchants in Singapore, including Jewel Changi Airport, CapitaLand malls, Mandai Wildlife Reserve and Sentosa. The strategic partnership came ahead of China's May Day holiday, also known as Golden Week holiday. We will work together further to provide digital solutions based on the Weixin ecosystem to create high-quality cross-border smart travel experiences for Chinese tourists," said Li. "In the past, we have collaborated with the STB to promote the popularity and development of digital payment.
Weixin Pay's Li noted Singapore is a popular destination for outbound Chinese tourists and a market that Weixin Pay attaches great importance to.
#Weixin pay upgrade
He also added that Singapore merchants can leverage Weixin's ecosystem to further upgrade their digital capabilities to better serve Chinese consumers. "We look forward to the return of Chinese tourists, for whom Weixin Pay is a popular digital tool, and we hope this strategic partnership will enable tourists to enjoy even more lifestyle experiences in Singapore," said Andrew Phua, Executive Director of Singapore Tourism Board for Greater China. The two sides will also leverage the vibrant Weixin ecosystem to promote the digital transformation of various industries in the city-state. Keith Tan, Chief Executive of STB, and Freedom Li, President of Weixin Pay International Business, signed the 3-year agreement that pledges to bring smarter and more convenient traveling experience to Chinese tourists.
It does not store any personal data.The Singapore Tourism Board (STB) and Weixin Pay on April 21 entered into a strategic agreement in Shanghai. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. The cookie is used to store the user consent for the cookies in the category "Performance".
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